RIT is made up of like-minded groups of people, and the annual Imagine RIT is an engaging event for everyone.
In order to exemplify the theme of “little parts making up a whole”, I determined that a good solution would be to give the campus depth through constructing an abstracted but recognisable version of the ins and out of RIT – its buildings and its community.
From here, I decided to take a multi-dimensional approach to the concept.
Overall, I am satisfied with the direction the poster took. It hit on the unifying aspect of RIT and is overall cohesive in theme. The colours also successfully portray aspects of campus. I also approached the project very methodically, which helped me with completing all the elements in time.
Aside from being a fun and creative design project for an annual event, this poster was a good exercise in utilising a variety of tools and skills gained over the course of the New Media programme.