ROLE  Concept, Visual, Motion

DURATION  May 2016

[unex_ce_button id="content_smote2ml6,column_content_132m0gxyx" button_text_color="#ffffff" button_font="semibold" button_font_size="15px" button_width="auto" button_alignment="center" button_text_spacing="2px" button_bg_color="" button_padding="15px 60px 15px 60px" button_border_width="1px" button_border_color="#ffffff" button_border_radius="1px" button_text_hover_color="#ff3569" button_text_spacing_hover="2px" button_bg_hover_color="#ffffff" button_border_hover_color="#ffffff" button_link="/wp-content/decks/lung_ambiance_deck.pdf" button_link_type="url" button_link_target="_blank" has_container="" in_column="1"]PROCESS DECK[/ce_button]

University campuses are always bubbling with events – a great opportunity to encourage more relevant social media interaction and promotion.

Ambiánce provides a way to visualise the social media coverage of events around campus through a mobile application and interactive visualisation table, using geo-location and hashtag data taken from social media.

01 Understanding

Campus events don't get enough social media presence, because content is spread out over so many different platforms.

I conducted a questionnaire and found that event awareness is limited. With that in mind, my solution was twofold –

Mobile Application 

Augmented reality camera to visualise aura in person

Ability to synchronise social media platforms

Social media feed built from source hashtag/geolocation data

Real time updating of visualisation

History of campus aura (daily, weekly, monthly)

Installation 

View large and/or trending events

History of campus aura

Shows an overview of the aura

02 Design

Visual Style

I chose a vibrant and loud mood that complements abstract and organic forms. As an application that visualises campus aura, it only makes sense to have a vibrant scheme.

Wireframes

As an event-based application, Ambiánce had to represent all the attributes of events appropriately, from the category, to the event's aura, to the event details. 

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03 Solution

The final composition lives up to the hype that the application promises to bring with carefully placed graphical elements and attention-catching visualisations of campus event aura.

Visual Representations 

The social media coverage around on-campus events is visualised by the sizes and intensity of aura.

Relevant News Feed 

Browse through a social media feed built from hashtag and geolocation data, to see what events are happening on campus.

Real-time Aura Map 

View a real-time visualisation of the aura around each event on a map of the campus. Tap on an aura bubble to view the events nearby.

Aura in your Environment

Hold the camera up to a building or an area to visualise the surrounding aura.

Graphed Aura History 

See a graphical representation of the aura history of campus.

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04 Fin

Ambiánce brings campus events into the spotlight by encouraging social media posts and interaction.

By providing aura visualisations as a platform for users that are both seeking out events and promoting events, Ambiánce is a great tool for seeing event-related content on social media, all in the same place, serving as the bridge between social media content aggregation and event promotion.

[unex_ce_button id="content_u4qd0hmsh,column_content_50oye6dy0" button_text_color="#ff3569" button_font="semibold" button_font_size="15px" button_width="auto" button_alignment="center" button_text_spacing="2px" button_bg_color="" button_padding="15px 60px 15px 60px" button_border_width="1px" button_border_color="#ff3569" button_border_radius="1px" button_text_hover_color="#ffffff" button_text_spacing_hover="2px" button_bg_hover_color="#ff3569" button_border_hover_color="#ff3569" button_link="/wp-content/decks/lung_ambiance_deck.pdf" button_link_type="url" button_link_target="_blank" has_container="" in_column="1"]SEE THE PROCESS[/ce_button]